We resurrected a coffee shop conversation from a few months previous, when we discussed
the idea of a more purposeful values-driven HR and talent consultancy business. 

The idea was to support SME’s and Start-Ups with both agile and supportive people centric services,
as these businesses are often unable to sustain their own full HR team or permanent in-house recruitment function.

We looked around and suddenly everyone was asking for advice and information on how to support their people
through this crisis and sustain their business.  While the timing somehow felt a little daunting, we decided
that now was perfect to shine and actually provide invaluable advice and resources to people that really needed it.

All around us we saw an awakening – appreciation for the courage of the key-workers operating at the front line of the pandemic, caring for the sick and keeping the country moving.  Empathy for those suffering and losing loved ones and gratitude that in spite of the short-term hardship, people had their health.

The need for an HR and talent partner that would endeavour to put the wellbeing of the individual
at the heart of their offering, whilst supporting the management, was clear and after several busy weeks of planning
Your People Associates Ltd was launched in April 2020.

Founder: Nicola Kleinmann